6 Brook Street Luxury interior design | VIRTUS Contracts Limited

Value:

£67,000

Timescale:

4 weeks

This project demonstrates our ability to combine creativity, precision, and efficient project management to deliver outstanding results — even under demanding deadlines.

Wide-angle view of the refurbished showroom featuring bespoke seating, glass display units, and integrated lighting solutions. The design combines soft furnishings with hard finishes for a balanced, modern aesthetic. Pendant lighting and mirrors enhance brightness and spatial perception.

Our client, a Los Angeles jewellery brand, wanted a bespoke interior reflecting luxury and creativity.
This was their first UK standalone store.
The vision demanded artistic sensitivity and technical precision to embody elegance and exclusivity.
The brief required custom design, fabrication, and installation to elevate the showroom.
The project had to finish in one month, requiring strict coordination and execution.

Key Objectives

Translate distinctive ideas into a cohesive interior.
Integrate bespoke elements reinforcing premium identity.
Deliver within one month without compromising quality.

Key Features & Deliverables

Installed two floor-to-ceiling mirrors, scribed to skirting and coving for seamless appearance.
Crafted bespoke cabinetry and display stands with specialist suppliers, reflecting client ethos.
Applied premium materials and finishes consistent with luxury brand standards.
Conducted regular design reviews and consultations to align with creative vision.
Coordinated multiple trades to achieve exceptional finish within tight timeline.

Challenges & Solutions

Challenge: Completion within one month, with no margin for delay.
The scribed mirrors demanded millimetre precision.

Solution: Implemented rigorous schedule and proactive communication across design, production, and installation.
Managed on-site adjustments efficiently to maintain progress.
Achieved flawless mirror scribing through meticulous measurement and expert techniques.

Outcome

The project was delivered by our dedicated Small works team which was finished on time and to exceptional standard.
The installation captured creative intent and enhanced showroom impact.
The client praised detail, craftsmanship, and ability to deliver under pressure.

Conclusion

This project shows our ability to merge creativity, precision, and efficient management under demanding deadlines.
Our collaborative approach and craftsmanship ensure bespoke projects exceed expectations.

Project Gallery

Modern showroom interior featuring a bespoke L-shaped seating unit in muted pink upholstery with a grey base. The space includes a large circular pendant light, integrated ceiling air-conditioning, and full-height windows for natural light. Walls are finished in crisp white with a mounted textile art piece adding visual interest. Minimalist design emphasizes clean lines and contemporary finishes.

Close-up of the seating area showcasing the custom-built corner sofa with pink fabric and grey plinth base. A large textile wall hanging provides a focal point against the white wall. Ceiling lighting includes slim linear LED strips and a sculptural pendant, contributing to a modern, gallery-like aesthetic.

Side view of the seating zone highlighting the pink upholstered L-shaped bench and wall-mounted art piece. The fit-out includes mirrored panels, slim LED ceiling lights, and a sculptural pendant, contributing to a sleek, contemporary look.

Bright, minimalist showroom interior with multiple glass display cabinets on white bases, full-height mirrors, and clean white walls. Ceiling-mounted air-conditioning and linear LED lighting provide functional and aesthetic upgrades. The space reflects a high-end retail fit-out with emphasis on light, openness, and premium finishes.

View of the refurbished showroom with open-plan layout, featuring glass display cases on white plinths, bespoke seating in muted tones, and minimalist wall finishes. Large pendant lights and recessed LED strips create layered illumination. The design integrates modern HVAC systems and mirrors to enhance spatial depth.

Perspective view of the showroom’s display area with glass cabinets, mirrored wall panels, and large windows for natural light. The refurbishment emphasizes clean lines, reflective surfaces, and a neutral color palette to create a sophisticated retail environment.

Detail of textile wall art mounted above a custom pink upholstered bench with grey base. The piece adds texture and warmth to the otherwise minimalist white wall, complementing the contemporary fit-out design.

Awards and Accreditations

We are committed to being recognised as a modern forward thinking construction company and realise the importance of meeting the standards and expectations of our customers and in recognition of this we are members of Constructionline and CHAS, whilst also having accreditation under ISO9001 & ISO1400.